The Role Of Artificial Intelligence In Promoting Sustainable Supply Chains Across The Food Industry:Evidence From Agriculture, Manufacturing And Fast-Food Retail In India
DOI:
https://doi.org/10.66635/kc477w68Keywords:
Impact of Artificial Intelligence, Sustainable Supply Chain Management, Fast-Food Industry, Consumer Behaviour, Sustainability, IndiaAbstract
This paper examines how Artificial Intelligence (AI) is reshaping sustainable supply chain management (SSCM) across the food sector, with particular attention to consumer-facing implications for India's fast-food industry. As environmental and ethical concerns increasingly influence purchasing decisions, AI capabilities — demand forecasting, waste-reduction systems and intelligent logistics — are changing how food businesses source, produce and distribute their products. Synthesizing evidence from more than 120 academic and industry sources published between 2015 and 2022, the review traces AI's footprint across four connected stages of the food value chain: agricultural production, manufacturing, supply-chain logistics and consumer engagement. The evidence indicates that AI-enabled SSCM strengthens consumer trust, lifts operational efficiency and supports environmental accountability, positioning it as a meaningful lever for long-term sustainability in food retail, including fast-food operations.
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