Impact Of Digital Marketing In Selling Over-The-Counter (Otc) Pharmaceutical Products In India: Emerging Trends, Challenges, And The Road Ahead. JAES [Internet]. 2026 Sep. 8 [cited 2026 Oct. 6];22(6s):21-36. Available from: https://mail.asiaentrepreneurshipjournal.com/index.php/jaes/article/view/639