1.
Bridging the Awareness-Participation Gap in India’s Retail Securities Market:  Behavioral Frictions, Institutional Trust, and Choice Architecture. JAES [Internet]. 2026 Jun. 30 [cited 2026 Aug. 6];22(3s):901-10. Available from: https://mail.asiaentrepreneurshipjournal.com/index.php/jaes/article/view/411