Sustainable Entrepreneurship and Local Manufacturing: Consumer Perceptions of Branded and Unbranded Household Products in Tezpur, Assam. JAES [Internet]. 2025 Oct. 22 [cited 2026 Aug. 6];21(2):123-8. Available from: https://mail.asiaentrepreneurshipjournal.com/index.php/jaes/article/view/59